Subscribing to traditional cable and satellite TV has been declining for several years in the United States. In 2022, just over a half of households had a pay TV subscription in the country, down significantly from nearly two thirds of cable/satellite households recorded in the previous year.
Share of traditional cable and satellite TV households in the United States from 2020 to 2022
Characteristic
Share of households
2022
51%
2021
63%
2020
81%
Created with Highcharts 7.2.2Share of households81%81%63%63%51%51%202020212022
0%20%40%60%80%100%
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Horowitz Research. (April 27, 2022). Share of traditional cable and satellite TV households in the United States from 2020 to 2022 [Graph]. In Statista. Retrieved May 17, 2025, from https://www.statista.com/statistics/377248/share-of-usa-households-with-pay-tv/
Horowitz Research. "Share of traditional cable and satellite TV households in the United States from 2020 to 2022." Chart. April 27, 2022. Statista. Accessed May 17, 2025. https://www.statista.com/statistics/377248/share-of-usa-households-with-pay-tv/
Horowitz Research. (2022). Share of traditional cable and satellite TV households in the United States from 2020 to 2022. Statista. Statista Inc.. Accessed: May 17, 2025. https://www.statista.com/statistics/377248/share-of-usa-households-with-pay-tv/
Horowitz Research. "Share of Traditional Cable and Satellite Tv Households in The United States from 2020 to 2022." Statista, Statista Inc., 27 Apr 2022, https://www.statista.com/statistics/377248/share-of-usa-households-with-pay-tv/
Horowitz Research, Share of traditional cable and satellite TV households in the United States from 2020 to 2022 Statista, https://www.statista.com/statistics/377248/share-of-usa-households-with-pay-tv/ (last visited May 17, 2025)
Share of traditional cable and satellite TV households in the United States from 2020 to 2022 [Graph], Horowitz Research, April 27, 2022. [Online]. Available: https://www.statista.com/statistics/377248/share-of-usa-households-with-pay-tv/
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